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Desafío

Resumen de la convocatoria

¿Cómo puede una taza de NESCAFÉ desencadenar conexiones reales?

Crea un vídeo alegre y sorprendente que muestre gente creando conexiones sociales reales, inspirada en una taza de NESCAFÉ.

Vídeo o animación (hasta 45 segundos).

Lee el Brief completo

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Nescafé Nestle

Thank you for your participation in the NESCAFÉ contest on Eyeka. Unfortunately, your video was not selected today but we would like to acknowledge your efforts in producing such a creative and original piece of content. We hope that you enjoyed making it as much as we enjoyed watching it!

Ganadores Premio del Jurado

Selección de Nescafé

shu_wu
shu_wu #1 Premio
shu_wu 144.550 Puntaje Creativo
  • Animación
  • Escritura creativa
  • Escritura de guiones para videos y animaciones
China

#1 Premio de 12.000 € para NESCAFé_For the Love of Coffee

NESCAFÉ really plays a central role in this video as the Mug triggers both the encounter of the characters and the bonding moment. The very good quality of the creative execution, the unexpected twist in the story and the joyful tone makes it an interesting piece of content, especially for social media since it can be understood without any sound. Therefore, it was selected as the first prize winner of the contest.

Nescafé
Shapran
Shapran #2 Premio
Shapran 20.600 Puntaje Creativo
  • Diseño Gráfico
  • Video
  • Ilustración
  • Animación
  • Escritura de guiones para videos y animaciones
Ucrania

#2 Premio de 6.000 € para Be social

This video is funny and surprising, and in every scene the conviviality and togetherness triggered by NESCAFÉ are central. The quality of the creative execution is good and the look and feel is close to usual NESCAFÉ publications on social media. It also calls on cultural references that will appeal to digital native audiences. Therefore, this piece of content was selected as the second prize winner of the contest.

Nescafé
igor_trubaev
igor_trubaev #3 Premio
igor_trubaev 32.480 Puntaje Creativo
  • Video
Ucrania

#3 Premio de 2.000 € para #nescafeplace

This video was selected as third prize winner of this contest thanks to the quality of its creative execution and the role given to NESCAFÉ. It shows how NESCAFÉ can trigger convivial moments anywhere. Instead of opposing real and virtual connections, the video demonstrates how one can enrich the other.

Nescafé

Los Favoritos de la comunidad

Basado en los votos de los participantes en el Foro de Debate

Mejores en Calidad

Mejores en Originalidad

Mejores en Narración

Comunidad NESCAFÉ Conecta

Conoce a todos los participantes creativos de la convocatoria

47 Participantes