Danone Aptamil La convocatoria ha terminado

Descubre los resultados de la convocatoria Danone Aptamil


Desafío

Resumen de la convocatoria

Tell a story that connects moms and Aptamil toddler in an emotionally engaging way.

Show moms in an emotionally engaging poster that Aptamil toddler is the perfect partner in preparing their child today for tomorrow.

1st page is print ad and 2nd page is text explanation (2 pages PDF)

5 Ganadores 6 Los Favoritos de la comunidad 85 Contribuidores 201 Creaciones Aceptadas 32 Países 8 Idiomas
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Aptamil Danone

Thank you to everyone. You unique entries have sparked inspiration and new ways of thinking for our team.

Ganadores Premio del Jurado

Selección de Aptamil

kopiwriter
kopiwriter #1 Premio
kopiwriter 244.240 Puntaje Creativo
  • Escritura creativa
  • Escritura de guiones para videos y animaciones
Singapur

#1 Premio de 4.000 €

This is my first first prize win at Eyeka and I thank Aptamil for this important milestone!

  • Clear laddering up to Progress in Brand Ladder through focus on milestones
  • Clear role of Mum that resonates with Blue Mum ie. Mum & baby - a unique lens in creative
  • Appeals to sense of pride & confidence (emotional end benefit)
  • Can be projected forward
Aptamil
catzme
catzme #2 Premio
catzme 13.070 Puntaje Creativo
  • Diseño Gráfico
  • Ilustración
  • Escritura creativa
  • Diseño de Etiquetas & Envases
  • Fotografía
  • Escritura de guiones para videos y animaciones
Indonesia

#2 Premio de 2.000 €

Well I'm so excited to be one of the winner. This is my first 'second
winning' which made me challenged to join other creative contest, sharing
ideas to provide good solutions.

Thanks to Danone and Eyeka team!

  • The line “Behind every child’s achievement, stands a mum’s pride”
  • Clear role of emotion to appeal to mum’s pride (strong connection to Emotional End benefit of ladder)
  • Focus on ‘every child ‘ (all inclusive, not elitist)
  • Room for progress to be depicted in a number of ways
Aptamil
MacRone
MacRone #3 Premio
MacRone 124.140 Puntaje Creativo
  • Escritura creativa
  • Escritura de guiones para videos y animaciones
Reino Unido

#3 Premio de 2.000 €

Huge thank you to the Danone and eYeka teams for this win. The brief was so well executed, a great springboard for creative thinking - toddlers really are a fascinating little bunch. Good luck with the final campaign, wherever you choose to take it!

  • Extremely unique
  • Relatable so that our audiences are able to identify with the human truths, the campaign should be from a "mother's perspective"
Aptamil
damzobridge
damzobridge #4 Premio
damzobridge 0 Puntaje Creativo
  • Diseño Gráfico
  • Video
  • Ilustración
  • Escritura creativa
  • Fotografía
  • Escritura de guiones para videos y animaciones
Canadá

#4 Premio de 1.000 €

It was a pleasant surprise to be chosen as a winner for the Danone Aptamil Contest. Thank you for the opportunity to be able to contribute to this contest.

The element of a child being curious is aligned to our brand.

Aptamil
luchyru
luchyru #5 Premio
luchyru 34.510 Puntaje Creativo
  • Diseño Gráfico
  • Video
  • Ilustración
  • Animación
  • Escritura creativa
  • Diseño de Etiquetas & Envases
  • Fotografía
  • Escritura de guiones para videos y animaciones
Venezuela

#5 Premio de 1.000 €

  • Emphasizing the importance of mum’s role.
  • Shows the value mums play in the ‘simple’ success
  • Not elitist
  • Celebrates all aspects of motherhood
Aptamil

Los Favoritos de la comunidad

Basado en los votos de los participantes en el Foro de Debate

Mejores en Calidad

Mejores en Originalidad

Mejores en Narración

  • YESYUKOM Puesto 1 YESYUKOM 66.150 Puntaje Creativo
  • cm92 Puesto 2 cm92 0 Puntaje Creativo
  • lacky1975 Puesto 3 lacky1975 839.290 Puntaje Creativo

Comunidad Danone Aptamil

Conoce a todos los participantes creativos de la convocatoria

85 Participantes