Descubre los resultados de la convocatoria Los placeres de Danette
Desafío
Resumen de la convocatoria
¡Comparte los placeres de Danette!
Danette es una marca de postres populares y deliciosos. En algunos países Danette es visto como un postre “premium” y “gourmet” para comer preferentemente solo, en momentos “egoístas”. Nosotros creemos que Danette se disfruta aún más cuando se come con otras personas, como un placer “compartido”
Muéstranos cómo Danette puede volverse un placer compartido, disfrutado en momentos compartidos.
Formato: guiones gráficos/historietas (con una idea para un comercial de TV) o ilustraciones con explicaciones.
Ganadores Premio del Jurado
Selección de Danette
JLewis #1 Premio
- Diseño Gráfico
- Video
- Ilustración
- Escritura creativa
- Diseño de Etiquetas & Envases
- Fotografía
- Escritura de guiones para videos y animaciones
#1 Premio de 3.500 € para story-danette
I started to participate to eYeka's contests not so long ago. I always worked with Publicity but, because of the long hours of working that this area implies here in Brazil, I gave up of this profession to work with cinema. With eYeka I found the coolest possibility of Publicity field that is create, think about situations, search for possibilities to solve a problem and give shape to the ideas. With Danette's contest it was like that: an amazing product to work and an interesting brief which transformed my creative process in something fun. Thank you for the opportunity! Obrigado!
He did a clear interpretation of our brief, showing how Danette is a shared pleasure in a realistic and credible way. The creative idea is very nice, showing how single pleasures like riding bike, playing music or watching a sunshine, can be much more pleasant if shared with another person (and Danette!).
kikzekik #2 Premio
- Diseño Gráfico
- Video
- Ilustración
- Escritura creativa
- Diseño de Etiquetas & Envases
- Fotografía
#2 Premio de 1.500 € para STORY ENG
This project is interesting since it shows a new way of consuming Danette and how it creates interaction and a moment of shared pleasure with friends.
kidney #3 Premio
#3 Premio de 800 € para DANETTE
Be a winner in Danette's contest is really satisfactory and very comforting for the special reason of competing with talented creators from all over the world. I'm very happy that Danette's jury enjoyed my idea. I really hope to participate in other contests y try again this great sensation of letting the ideas flow. Thank you! Gracias!
Although the creative idea isn't very credible, it shows a certain funny exaggeration that could fit with the brand and shows how all together share Danette.