Descubre los resultados de la convocatoria Citroën DS3
Estudio de caso: Co-creating original designs to personalize an automotive icon
Descubre más acerca de la historia de éxito de CitroënDesafío
Resumen de la convocatoria
Dale un toque de lujo francés al diseño del Citroën DS3
Citroën, uno de los mayores fabricantes de automóviles esta buscando diseños creativos para personalizar al modelo Citroën DS3.
Crea diseños con estilo, inspirados en los artículos de lujo franceses para personalizar el Citroën DS3. Tus diseños se aplicarán al techo (diseño y color), espejos retrovisores exteriores (color, diseño), tablero de mandos (color y diseño) y llantas (diseño y color).
Formato: Impresiones o Ilustraciones (2D).
Citroën Psa peugeot citroen
Citroën team thanks you all for the huge work that you have done for this contest. The entries were original, very fine and audacious. Most of them fit our expectations. But some of them went beyond our expectations and really surprised us. It has been very important for us to have fresh look from someone who doesn’t belong to our team.
Ganadores Premio del Jurado
Selección de Citroën
MOCKI010 #1 Premio
#1 Premio de 5.000 € para CITROEN-DS3-OUI-DESIGN-01
The first design OUI, we chose because of its simplicity, its visual impact and use of a very famous French word – a synonym of openness and joy of life.
lewistso #2 Premio
#2 Premio de 3.000 € para fleur-de-lis
The second design LYS was a surprise for us. The LYS reminds us of a royal France, a very traditional vision. But after all it puts DS at the heart of noble cars! We also appreciated pastel colours and femininity.
jerom_goof #3 Premio
#3 Premio de 2.000 € para CITROEN DS3 FRENCH LUXURY
The final winner has managed to use a very traditional French drawing – la toile de Jouy. This was also a surprise for us. Very audacious and unseen in auto-mobile design.
